Updated & Verified for 2026

FreshavsInsightly

Which software dominates in the enterprise space? An in-depth analysis of pricing, features, and user reviews.

Consensus score synthesized by AI from 93,350+ verified user reviews across major platforms.
F
Salon

Fresha

4.7(89,000 reviews)
Salons, spas, barbershops, and beauty professionalsEst. 2015

Best for salons and spas seeking a free, all-in-one booking and payment platform.

Top Capabilities

  • Online booking and calendar management
  • Point of sale (POS) with inventory tracking
  • Automated marketing and client messaging

Key Integrations

Google Calendar Xero QuickBooks

Platforms

Web, iOS, Android

Security

GDPRPCI DSS

Support Options

Email Support • Help Center • Chat Support

Starting at
Free forever with no trial period
$0
Free (transaction fees apply)
I
CRM

Insightly

4.3(4,350 reviews)
SMBsEst. 2008

The best CRM for small to mid-sized businesses looking to streamline sales and project management.

Top Capabilities

  • Contact Management
  • Lead Scoring
  • Project Management

Key Integrations

Gmail Outlook QuickBooks

Platforms

Web, iOS, Android

Security

SOC2GDPRHIPAA

Support Options

Email Support • Phone Support • Knowledge Base

Starting at
14-day free trial
$12/mo
Per User/Month

Feature Analysis: Pros & Cons

Unbiased breakdown of what each platform does best.

Why choose Fresha?

  • Free core platform with no monthly fees
  • Comprehensive features including online booking, POS, and marketing tools
  • Integrated payment processing with flexible options

Where it falls short

  • Transaction fees can add up for high-volume businesses
  • Customer support response times can be inconsistent
  • Limited customization for branding and website integration

Why choose Insightly?

  • Easy to use and intuitive interface
  • Great integration with email and calendar
  • Combines CRM and project management in one platform

Where it falls short

  • Limited customization options
  • Reporting features could be more advanced
  • Mobile app lacks some functionality

The Bottom Line

Choose Fresha if...

You agree with the premise: "Best for salons and spas seeking a free, all-in-one booking and payment platform.". It is the superior choice if you prioritize its specific capabilities and have the budget to support its $0/mo starting tier.

Choose Insightly if...

You are looking for: "The best CRM for small to mid-sized businesses looking to streamline sales and project management.". It serves as an excellent alternative in the market, especially given its competitive entry point of $12/mo.

Data algorithmically verified against public vendor information for May 2026.

Disclaimer: Pricing, features, and compliance information are subject to change by the respective software vendors. While we strive to maintain absolute accuracy through automated pipelines, discrepancies may occur. Please verify final pricing on the vendor's official website.